1. Customer Focus

Tell me about a difficult internal/external customer you've had to deal with. Why was he/she difficult? What did you do?

2. Impact and Influence

Describe a situation in which you gained someone's support for an idea you had. What did you do to "sell" the idea?

3. Honesty and Integrity

Tell me about a customer request you've received that was in conflict with your company's policies. What did you do?

4. Persistence

Describe a time when you had to be creative or persistent over time to convince someone of the value of your product or idea. How did you decide on the approach?

5. Flexibility

Tell me about a time when the objective of a situation kept changing. What did you do?

6. Initiative

Describe a situation in which you identified a problem and took action to correct it, rather than wait for someone else to do so.

Questions you may be asked could revolve around the following:

- Results orientation
- Commercial acumen
- Problem-solving
- Planning and project management
- Interpersonal effectiveness
- Teamwork and collaboration
- Communication
- Openness to change

Use the STAR principle (Situation, Task, Action, Result) to prepare your answers.